Challenge
FSI identified a need within a national agency based in New York with a strong Atlanta presence, to move their customer’s (United States Marine Corps) existing premium and promotional event fulfillment program to a new provider. Based on previous experience within FSI with this program, our team was able to work with the agency to identify specific issues related to inventory management and quality. With our proven processes and industry best practices, FSI knew we could deliver vast improvement over the current provider.
Solution
After a discovery period, FSI formulated a solution to include strict inventory setup and management, a 99.95% order accuracy ratio, and custom kit assembly quality that is unmatched by the competition. The systems solutions FSI proposed to combine with our solid logistics included a web based ordering system available to super users at the agency and customer user level, as well as a second tier of access to the site available only to select users by password protected entry. This allows users to only see and order what is made available at their level. Reporting was also an important aspect of the new solution. FSI deployed our FSI reporting site, where users log on to view inventory in real time, usage, trends, order history, tracking, receiving and returns data.
Results
Based on our experience and the solution presented, FSI was selected for the program support. FSI housed between 800-1,050 pallet locations each month of apparel and promotional material including premium items and collateral used in Marines recruiting such as booklets, posters, banners, literature pieces, DVDs, CDs, water bottles, backpacks, T-shirts, caps, jackets and a variety of other items. We shipped these items on a quarterly rollout basis and also processed daily support orders to support over 1,800 destinations all over the U.S.
Additional work included orders for outdoor boards used in advertising across the country and kitting assembly to build marketing boxes. FSI shipped an average of 74,000 units per month on behalf of the the customer. Kitting work included 60,000 completed kits shipped to locations nationwide, quarterly PSA (Public Service Announcement) kits included media and typically a premium item in special packaging with, and a variety of other custom kit applications delivered to market to support the Marines’ marketing efforts.
The entire FSI team is extremely proud to support this program and work with the United States Marines Corps. We are honored to know we play an important role in their marketing and recruiting success.
